It all started with izzy’s 2001 launch at NeoCon, and ever since Clare has worked on izzy’s external creative team, managing ongoing PR for its cool, affordable office furniture and seating. Her role in the new company’s success has included developing and distributing izzy news to key business and trade editors; finding and coordinating speaking opportunities to promote izzy’s philosophies about creative collaboration supported by cool, affordable design; and establishing a unique collaboration between izzy and Kendall College of Art & Design.