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Fake news team makes headlines
Aug 31, 2007

I hope Back to You, premiering Sep. 19, is half as much fun as the FOX launch promotion. Join the news team! More

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Blend until smooth
Aug 29, 2007

A note from PR colleague Bonnie Zimmerman, who just read (online) "Print and Digital Need Not Compete." The printed word still holds a strong pull for many consumers, according to this Deloitte & Touche's "State of the Media Democracy" study, conducted by the Harrison Group, but overall results indicate it's not either / or. "There should be no distinction between online and offline," says Deloitte technology specialist Ed Moran. He says marketers who feel one is a threat to another are just having a knee-jerk reaction. Can't we all just get along?

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Got blog?
Aug 29, 2007

Are you one of the eight percent of Americans who have their own blog? "That's high, given that blogging was unheard of a few years ago," says Tom Mularz, senior vice president at Synovate eNation, which conducted the online survey of 1,000 U.S. adults. The survey says -- more women (20%) than men (14%) are bloggers, even though men tend to dominate computer/tech fields. Another Mars / Venus stat -- "Men are more commitment-phobic than women. Nearly 60% of guys surf a variety of blogs, compared to 50% of women." More

About John HealdAnd for some final summer fun since my mind is still operating on Beaver Island vacation time -- "A Very British Blog" entry by John Heald, Carnival Freedom's cruise director. According to Carnival, his blog is breaking all kinds of readership records. All aboard! More

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